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7 Tips to Help You Choose the Right SEO Company
When you decide it’s time to choose an SEO company, you have to be careful about which company you ultimately select. Your business is on the line and time is always a factor working against you when you’re trying to become visible in the organic search engine results. Every day that you wait to start your SEO efforts, your competition is snatching up your potential customers and taking your money.
To make it easier to choose the right SEO company for your business, here are seven tips that can help narrow down your search. These tips will ensure you find a company that is efficient, professional, and affordable.
1. The Size of Your Company
When you choose an SEO company, make certain they have various price points based on the scale of the business. SEO will not be the same for all businesses.
PDX SEO knows that each business needs to reach out to their potential customers using marketing strategies that are good for their individual company, not some cookie-cutter formula created for every business.
If you use the same marketing strategy as all the other businesses in your niche, then your content would become lost in the search engines and would never be found by your potential customers.
2. Specific Keyword Optimization
Keyword optimization is an important part of the way your page is ranked by search engine spiders. It’s also effective when a consumer tries to find you using a keyword search.
At PDX SEO, we start by analyzing your content, then optimize the keywords. If needed, we may suggest the use of alternative keywords, to increase your page rank. In the end, you will receive a detailed analysis that shows how choosing the right keywords can increase your traffic.
3. Award Winning Customer Service and National Press
When you start working with an SEO company, you need to know that the business you’re working with will be there to help when concerns or questions arise.
They should not just provide you with the answers to your questions promptly; they should also be able to anticipate your future needs and concerns and offer expert advice in how to increase your online visibility.
When a company can address these questions before they become concerns, they can help you implement solutions that will ultimately bring a rush of traffic to your website.
4. Time to Make a Move
With search engine optimization, time if of the essence. You have to contend with the onslaught of competition in your niche. Each business will be trying to climb to the front of the standings.
The SEO company you choose needs to be able to save your valuable time. They can do this by delivering high-quality, professional work within a chosen time frame without you holding their hand throughout each step of the process.
At PDX SEO, our expert team can help you improve your website’s page rank, allowing you to focus your efforts on projects that will help grow your business.
5. Paying for Quality Service
Developing a search engine optimization strategy takes hard work. The SEO company you choose will need to find high-ranking keywords that have low competition and decent traffic.
You should not expect to get a bargain basement price for these type of service. However, you should not be paying the highest rates either. A professional SEO expert will charge a reasonable price for their service and stand behind their work.
6. Develop Linking Strategies
You don’t just want to rank high for a particular keyword. You also want to create a solid linking strategy in place for that keyword. Your SEO company will help you develop a one-way or reciprocal linking strategy. They know the importance of linking to the search engines.
Your SEO company will give you a detailed analysis of your linking structure, which will show how they plan to improve it.
7. Understanding the End Game
One of the most important reasons business owners work with PDX SEO is because they follow through on their promises. When you start working with a professional SEO team, they will explain how they plan on increasing your website’s exposure and get you to the top of the search engine ranking in Google for relevant keywords.
The marketing strategies used will be tailored to drive targeted customers to your service or product. This will help you increase your customer base and revenue.
These tips can serve as a guideline for choosing the right SEO company. Not only will the SEO company start you on the right path, but they can also help to systematically increase your website’s presence and position. Eventually, this will lead your site to the top pages of the major search engines.
You’re losing money to the competition if your website is not on the first page of Google for your business name, services, or products. If your competitors rank ahead of you, they’re taking your potential customers.
You may wonder why you would need a local SEO expert? Since the internet, and the smartphone everyone carries with them, has replaced the phone book most homes, many people turn to local search results to find local businesses that can meet their needs.
We can help you to optimize your website for mobile search so that it gets found on Google. This will allow you to dominate your competition. We can provide you with a free website analysis and consultation. Then, we can provide you with an honest assessment of the changes that can help improve your business and increase your website traffic.
Watch the video for a list of the various services we provide to help you to turbocharge your business. Contact us so that we can get started today!
5440 SW Westgate Dr #364
Portland, OR 97221